I’m a Lactivist. I’m proud to stand up and be counted as a Mum who breastfed her baby and who will campaign to further education and support for those who also wish to do so, as well as promoting breastfeeding as the “normal and natural thing to do”. That’s not to say I have anything against those who bottle feed their babies – far from it, I really do believe it’s all down to personal choice – but I do believe in promoting breastfeeding, in trying to raise awareness and make breastfeeding more “socially acceptable”, and in fighting all promotion of formula feeding as being “the norm”.
Today my first ever overt act of lactivism paid off.
Netmums is a website that helps parents and provides information, support and an online community for them. Under their Featured Articles section, they had this picture:
Can I ask why on the “Featured Articles” section, you feature a picture of a bottlefeeding baby rather than a breastfeeding one for the “Feeding Your Baby” section? I know that when you click on the link for breastfeeding, it then shows a breastfeeding baby, but why show bottle feeding as the norm rather than grabbing the opportunity to show breastfeeding as the norm instead?
Within the hour, they had replied:
Hello and thank you for getting in touch.
We appreciate your concerns and the image has now been replaced with a more breastfeeding friendly one.
The Netmums Helpdesk Team
Now they show this picture instead:
Isn’t that a beautiful picture?
I am SO pleased my first proper act of lactivism has paid off!